A Sky Sports billboard has been conveniently placed outside Sheffield United’s Bramall Lane home featuring then-West Ham striker Carlos Tevez scoring the goal which relegated the Blades in 2007.
The advertisement is sure to infuriate Sheffield United fans who have been forced to endure a tragic fall from grace since losing their Premier League status eight years ago.
The club are currently in League One, having lost their opening game 4-0 to Gillingham.
Blades supporters have always questioned the legitimacy of Tevez’s transfer to West Ham, with the Premier League later finding that the Hammers had broken league rules with the acquisition of both Tevez and Javier Mascherano.
Then-United boss Neil Warnock was adamant that the London side should have been deducted points, thus saving his side from relegation.
However, the Premier League decided against it and instead fined West Ham £5 million over the affair, leaving many die-hard fans in Sheffield feeling irate and betrayed.
And it seems Sky Sports are still intent on rubbing it in…
— Alex Charles Evans (@AlexanderCEvans) August 13, 2015
A spokesman for Sky Sports has since told The Star: “It’s unfortunate and unintentional and we’re replacing it as soon as possible.”