Fans could get their hands on a ticket for the Orange Bowl tonight for as little as $25 by game time.
The Oklahoma Sooners take on the Clemson Tigers in the first semi-final of the night, while Alabama play Michigan State in the Cotton Bowl later on.
But why could it be so cheap to be in Sun Life Stadium for one of the biggest games in the college football season?
Well, it is New Year’s Eve after all.
The decision to play today has been met with derision ever since the College Football Playoffs were announced, going against the usual New Year’s Day afternoon and evening slots.
Last year’s NYD games drew the biggest cable audience in US TV history, but this season’s showpiece matches could suffer a huge blow in the numbers watching in the stands and in front of their television.
There are fears that the games will miss out on the vital 17-35 age demographic which college football usually relies upon so much, with many already committed to party plans as the world celebrates the start of 2016.
ESPN’s sport business reporter and business correspondent Darren Rovell predicted the low price on Twitter:
If anyone is in the Miami area & wants to see a playoff game, expect Orange Bowl tickets to drop to $25 by game time.
— Darren Rovell (@darrenrovell) December 31, 2015
It is surprising to see such big games face even bigger problems – with Clemson, Oklahoma, Alabama and Michigan State among the country’s leading college programs.
The idea to play on New Year’s Eve is in the hope it can usher in a new tradition, but tonight’s experiment has some serious questions to answer.
The attendance problems tonight’s game faces suggests it could be backfiring already.
But if you’re in Miami, reading this and have no plans for bringing in the New Year, be thankful to the college football organisers for some cheap tickets.