Everton will take to the field against Manchester United this afternoon with a sleeve sponsor for the first time in their long and illustrious history – and some supporters are pretty damn angry about it.
In the cash-rich world of the Premier League, the latest marketing must-have is a second shirt sponsor, solely for the team’s sleeves, in order to create a new, completely separate revenue stream and extra few million quid per season.
Liverpool have Western Union on their sleeves, whilst Manchester City’s sleeves sport the logo of Nexen Tyres and Manchester United are reportedly lining-up a £12 million deal with dating app Tinder.
— Everton (@Everton) September 17, 2017
In this day and age, most supporters will understand needs must, especially a club just shy of the elite live Everton – but being sponsored by Angry Birds? Really?!
Today’s match will be the first time the iconic blue Everton kit is backed by the incredibly popular – and addictive – mobile game – but there’s definitely a lot of folk unhappy:
Could of used these though lads, not a bloody red bird ? pic.twitter.com/B91CAX24kn
— Kev White (@kjwhitey) September 17, 2017
Why didn't you use the bird that splits into three, at least he's blue !!! ???
— Callum (@Cal_EFC) September 17, 2017
Finally we have signed wingers!
— Mark Pendleton (@sunscreemer) September 17, 2017
Can he play up front for us today?
— Charlie Waters (@Charlie67952965) September 17, 2017
— Jen M (@3V3RTON1AN) September 17, 2017
— Andy (@ABLE1986) September 17, 2017
— Matty78 (@matty601) September 17, 2017
— Ed_King14 (@XxKKRulesxX) September 17, 2017
— Stephen Leary (@MrEverton1878) September 17, 2017
Sponsors on sleeves? Just get the players to run round with sandwich boards on. Is this what we are reduced to.?
— northener (@lcurran00747) September 17, 2017
Any chance we can give them Besic in a part ex?
— Neville Bartos (@flart83) September 17, 2017
So what happens now with people who have already got the new shirt.
— peaks70 (@Col1878Peacock) September 17, 2017
Outrageous change the bird. Shocking EFC
— Hitch (@HitchEFC) September 17, 2017
Is it really that much of a big deal? What do you think?