It’s been a big week for the sports brand as they unveiled their new Mercurial Superfly 360 and Mercurial Vapor 360 as well as the new England and Nigeria World Cup ranges.
Most of the biggest sponsored talent attended an event in London, including new Arsenal signing Pierre-Emerick Aubameyang, Manchester United new boy Alexis Sanchez and Paris Saint-Germain superstar Neymar.
And Neymar was also in their advert for the Mercurial range, taking the majority of the air time alongside Cristiano Ronaldo, Kylian Mbappe and Marco Asensio.
But there was also a glimpse of 14-year-old Celtic talent Dembele, who has shot to fame over the last two years for his performances with the Scottish champions’ youth teams.
With every big club in Europe believed to be scouting him while both England and Scotland battle it out to make him one of their international players of the future, Nike look like they’ve secured him as one of their talents with this week’s big push.
It’s not often a 14-year-old player is included in such a big event, but Dembele’s presence in the ad, and at the event earlier this week, shows Nike are serious about showing him they believe in his future.
It’s a quick cameo for Dembele, but you can clearly see him showing off his skills from 0:50 onwards:
Dembele made sure to Instagram his way through the event earlier this week, managing to grab pictures with Neymar, Aubameyang, Emre Can and Richarlison among a few others.
And it’ll just add to the hype around his future.
Brendan Rodgers certainly rates Dembele, speaking last week about how the youngster has the talent to play first team football but is still a bit away from being physically ready for it.